Coming back to work after maternity leave gave me something I didn't expect: space to rethink what I wanted my creative business to become. For years I'd worked under names like By Katie and ksr design. They served their purpose, but as I grew as a designer, illustrator, reader, and now a mum, I found myself wanting something that felt bigger than just me. I wanted a brand with longevity, something that could evolve alongside my interests and the work I create in the future.

When Romy’s first birthday was coming up, I knew I wanted to create something a little different. Rather than buying another gift, I wanted to make something that felt personal, meaningful, and hopefully something she might treasure when she's older. So I sat down with my iPad, did some drawing, and created a children's book all about the idea that she can be anything she wants to be. From astronauts to florists and everything in between, each page celebrates curiosity, imagi

Some stories linger long after you close the book, Empire of the Vampire is one of them. Dark, brutal, and emotionally charged, the world Jay Kristoff creates felt less like something to read and more like something to step into. This series of design posts was an exploration of how narrative can shape visual identity. Rather than creating literal illustrations, I focused on mood, atmosphere, and emotion, translating the weight of the story into colour, texture, and compositi